This poster was an exploration in typographic hierarchy using alternative means to visually express a song lyric. I chose, “I Love Myself” by The Wannadies - a song about, well, loving yourself!
I wanted to choose a medium that also reflected the song lyric, so I chose black mascara scrawled onto the poster. I first started by physically writing in mascara to get the general feel of how mascara behaved as a writing utensil, making note of all it’s erratic smudges and wispy black lines. Then, I moved forward with digitally replicating that in Adobe Illustrator - I was quite happy with how I connected the topic of loving oneself with makeup because it could be taken in either the direction of using makeup as a self expression of confidence, or using makeup to hide.