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Sweet Relief

Sweet Relief is a bandage brand that innovates the way individuals dispense bandages and interact with the package. Gathering influence from a tape dispenser, The bandages are rolled inside the packages, and easily pulled through to rip and apply as needed. This tactic is both entertaining and sanitary, since the roll is contained inside the package until pulled out.

Madison Dumas

Branding

Packaging

Honey has been used for wound healing for many years dating back to ancient Egyptians. The wounds would be treated with honey and wrapped in bandages. With this information as inspiration I decided to design a brand that also used honey-infused pads but take a more creative, innovated approach to the package and accompanying sets.

With accessibility and the target audience in mind, it was decided that adding basic ‘grade one braille’ would benefit children as well as their families, these two being the primary target audiences. The basic information included in braille is the product type ‘bandages,’ as well as the sizes for each bandage and the directions to use the package properly. The messages on the bandages alternate between “bee happy” and “smile.”

Each set is unique to its wound-healing ingredients, distinguishable by color. These packages can be stacked or used individually, depending on which bandage is needed. Due to the thoughtful design, this packaged is designed to be out on display, instead of being tucked away in a medicine cabinet.